Birth Fairy Founders Blog

Tahira Yvonne Givhan

Founder, Small Wins Save Lives™

CEO, Blissful Births by Tahira, LLC

Tahira Yvonne Givhan is the founder of Small Wins Save Lives™, a movement dedicated to reframing how families experience ADHD, chronic illness, and motherhood.

Living with sickle cell disease while raising a bright, high-energy son, Tahira chose not to internalize narratives that labeled difference as deficiency. Instead, she built a philosophy rooted in one clear conviction:

Small steps still count.

Through emotionally intelligent storytelling, superhero symbolism, and practical reflection tools, she created Yin-Yang: Balanced, Not Broken as a declaration — not just a coloring book.

Her work challenges the idea that energy must be controlled to be valuable, or that endurance must be silent to be strong. She teaches that:

Energy can be brilliance.

Rest can be wisdom.

Strength and softness can coexist.

As a trained doula and founder of Blissful Births by Tahira, LLC, Tahira brings calm to life’s most intense moments — from birth spaces to motherhood to navigating chronic illness. Her work centers regulation, resilience, and legacy.

Small Wins Save Lives™ is more than a brand.

It is a reminder.

You are not broken.

You are balancing.

And every small win still matters.

PROOF OF WORK™

Blissful Births by Tahira, LLC

Built with integrity. Sustained by resilience. Proven by action.

Founder

Tahira Y. Givhan

Founder & CEO, Blissful Births by Tahira, LLC

Solo mother • Sickle Cell Warrior • Advocate • Creator

Legal & Structural Foundations

• Established state-registered LLC

• Secured EIN

• Opened dedicated business bank account

• Enabled Wix Payments with compliant statement descriptor

• Operating as a private, independent business entity

• Built internal systems (founder binder, workflows, brand governance)

Status: Legally operational and revenue-capable

Digital Infrastructure

• Launched full website: BlissfulBirthsbyTahira.com

• Implemented e-commerce (digital + physical products)

• Connected analytics & traffic tracking

• Published product listings with live checkout

• Maintains professional public-facing digital presence

Status: Live storefront, not concept-stage

Intellectual Property & Brand Assets

• Primary Brand: Blissful Births by Tahira

• Signature Identity: The Birth Fairy™

• Flagship Framework: Small Wins Save Lives™

• Character IP:

  
  

  • Captain Small Wins™

  • Butterfly Sentinel™

• 
  

• Storytelling Pillar: Legacy with Langston

• Defined visual system (colors, symbols, motifs)

Status: Original IP with narrative cohesion and expansion potential

Products Created & Launched

Affirmation & Devotional Products

• Celebrating Small Wins™ Affirmation Cards

• Faith-aligned affirmations with scripture backs

• Positioned for:

  • Chronic illness support

  • Grief and anxiety grounding

  • Caregivers and solo parents

  • Family bedtime rituals

  Validation:

• Product launched

• Payments received

• Real customers served

Service Offerings

• Structured doula service packages

• Luxury maternal-support positioning

• Emotional grounding & Small Wins™ support sessions

• Advocacy and speaking pathway established

Status: Offer stack defined and market-ready

Marketing & Visibility Work

• Active Instagram & Facebook presence

• Created:

  • Reels

  • Carousels

  • Story highlights

  • Branded graphics

  
  

• Established consistent content pillars:

  
  

  • Solo motherhood

  • Sickle cell advocacy

  • Faith & resilience

  • Emotional safety & boundaries

  • Legacy building

  
  

  Status: Audience building with strategic intent

• Mission Driven Impact

• Allocated Proceeds Towards:

  • Valentine’s Day care packages

  • Sickle Cell Warriors

  • Mothers experiencing hardship

  
  

• Long-term humanitarian vision defined

Status: Purpose integrated into business model

Context (Not an Excuse — a Fact)

This body of work was built while:

• Parenting solo

• Managing sickle cell disease

• Navigating anxiety, PTSD, and limited support

• Operating without inherited capital or safety nets

Conclusion:

This business exists because of discipline, not privilege.

Founder Statement

“This is not potential.

This is proof.

I built this — consistently, legally, and intentionally —

one small win at a time.”